Working With The Copywriter

Writing a Brief: First you need to write a project brief, which covers what you need done. I need to know about your goals, target market, length of documents, timeframes, and budget (low, medium, or money-is-no-object).

I'll then email you a proposal explaining what I’ll do, when by, and my fees. Read my terms and conditions and give the go-ahead if you are happy. (A 30% deposit is usually necessary to start work).

Research: To achieve a fantastic result, I must understand your business, marketing goals, and products and services. So I gather more information about your industry, product or service, purpose of text, and target audience. This involves asking you some specific questions.

Draft the copy: I spend time studying your information and brainstorming some ideas. Then I begin drafting your copy.

If I have any more questions I'll contact you via phone or email, so it’s important that you are contactable. After checking preliminary drafts of copy and fine-tuning I will email the first draft, usually in Microsoft Word.

PLEASE NOTE, YOU NEED TO CHECK THIS CAREFULLY.

Client review and revisions: You provide your comments and then I revise the copy until you are 100% satisfied with it. I have a Satisfaction Guarantee on all copy.

How long will it take to write the proposed copy? This depends on the size of the project. An estimate of time taken to write the draft appears in your quotation. If I take on your job I guarantee you will have the copy by the deadline (and often well before).

Who owns the Copyright? You own the copyright on all supplied copy. If you would like to repurpose it, please contact me as I can do that for you.